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How to Opt-Out, Delete, Or Make Privacy Requests From UK Datahouse?

How to Opt-Out, Delete, Or Make Privacy Requests From UK Datahouse? image
Updated: August 29th, 2022

Company Overview

UK Datahouse is a leading UK data supplier, offering high-quality marketing lists that consistently generate the right results. Due to the access to the largest compliant business, public sector, and education databases in the UK, UK Datahouse can provide your perfect audience marketing lists to ensure you're constantly generating more revenue than the month before. This boosts your confidence in your strategies.
Businesses can use data-driven marketing from UK Datahouse's industry-leading services to build brand awareness, gain new customers, increase traffic and grow their business. Specialist services include:
  • Data cleansing and enrichment: Keep your data clean and up-to-date to make sure you're always reaching the right people
  • Direct mail marketing: Send your message straight to your target audience's inbox.
  • Telemarketing: Connect with your customers and prospects by phone.
  • Email marketing: Reach a wider audience with cost-effective email campaigns.
  • SMS marketing: Send SMS messages to customers and prospects for instant results.
  • Pay-per-click (PPC) campaigns: Run cost-effective ad campaigns on Google, Bing, and other platforms.
  • Social media marketing (SMM): Engage with your audience on social media platforms such as Facebook, Twitter, and LinkedIn.
UK Datahouse's complete suite of data cleaning services backs up its commitment to providing quality. It enables them to enhance your existing database. Removing or updating contacts and suppressing records who have opted out will leave you with accurate and compliant data for your requirements.
Using reliable and clean business or consumer data for your marketing will boost campaign productivity, increase sales and improve ROI, reduce wasted costs and protect your brand identity.

Type Of Consumer Data Collected

The consumer data collected by the UK Datahouse varies depending on the client's requirements. However, some of the most commonly requested data include:
  • Names, ages, genders, addresses, postcodes, email addresses, and phone numbers.
  • Demographic information such as job titles, salaries, education levels, and home ownership status.
  • Consumer behaviors such as purchasing habits, interests, and lifestyle choices.
  • Records of previous interactions and communications.

How is the Data Collected?

All of the data collected by the UK Datahouse complies with the Data Protection Act and GDPR (General Data Protection Regulation). The data is compiled from a variety of sources, including:
  • Purchase histories: This could be from retailers, eCommerce platforms, or other businesses which hold records of previous interactions.
  • Surveys and questionnaires: These are typically used to gather demographic information and consumer behaviors.
  • Publicly available sources: This includes Electoral Roll data, Companies House data, and other sources that are freely available to the public.

How Is Consumer Data Used?

There are several ways in which the data is used by UK Datahouse, depending on your business needs. Some common uses include:
  • Target marketing: Using demographic information, you can target specific groups of consumers who are likely to be interested in your products or services.
  • Lead generation: You can get in touch with potential customers by collecting contact details such as phone numbers and email addresses. 
  • Customer segmentation: By understanding consumer behaviors, you can segment your customer base and target them more effectively.

Does UK Datahouse Sell Consumer Data?

No, UK Datahouse does not sell consumer data. All of the data collected is done so with the explicit consent of the individual, and it is not sold to any third party without prior permission.

The Rights Given Under CCPA, FCRA, GDPR, And DPA

The California Consumer Privacy Act (CCPA) gives Californian residents the right to know what personal information is being collected about them, delete it, and opt out of its sale. The Fair Credit Reporting Act (FCRA) protects consumers from using credit reports for employment decisions.
The General Data Protection Regulation (GDPR) gives each citizen in the European Union control over their data. The Data Protection Act (DPA) gives individuals in the United Kingdom the right to know what personal information is being held about them and to have that information erased.

How To Request Deletion Of Your Data?

If you would like to request the deletion of your data, you can contact UK Datahouse at or 0800 024 8358. Remember to write a good subject line and include your full name, address, and telephone number in the email. Please state the message that you would like your data to be deleted. Please note that it may take up to 30 days for your data to be erased from our systems.
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