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Instacart’s Privacy Policies And How To Delete Your Data Or Opt Out

Instacart’s Privacy Policies And How To Delete Your Data Or Opt Out image
Updated: June 14th, 2024


Instacart's Privacy Policy demonstrates its commitment to offering a robust online shopping and delivery experience while ensuring the privacy of users' personal information. The policy explains the types of personal information collected either directly from users or through automated means, such as contact and order details, payment information, device and usage data. 
This information is utilized to provide and manage services, process transactions, offer customer support, carry out marketing activities, and maintain the security and integrity of the platform among other purposes. The policy also provides avenues for users to exercise their data rights, particularly highlighting the rights of California residents under the California Consumer Protection Act (CCPA).

Instacart’s privacy practices

Instacart's privacy practices encompass how they collect, use, and share personal information. They are committed to providing a positive shopping experience while being transparent about data practices​. Here’s a detailed analysis of their privacy practices: 
Information Collection:
  • Directly Provided Information: This includes contact, account, order, age and identity verification information, vehicle information for curbside pickups, payment details, communications with personal shoppers, public posts on Instacart's services, and information about others when you send a gift or refer a friend​. 
  • Automated Collection: This covers device and usage information, location information (if permitted), and data collected through cookies, pixels, and other tracking technologies​. 
Information Usage:
Instacart uses collected data to fulfil orders, verify age or identity for certain purchases, and facilitate interactions between you and your personal shopper​. 
Information Sharing:
  • Instacart shares your phone number with external parties for delivery purposes and with third-party entities. They also share information with service providers, resellers, and other businesses to help provide requested services or carry out operations​. 
  • In compliance with law, enforcement of policies, or protection of rights, property, or safety, sharing with third parties is permissible​. 
  • Instacart's privacy practices are also reflected in its clear and conspicuous privacy policy, which users agree to upon signing up​. 
Control Over Personal Information:
Users have the ability to update or change personal information through the Instacart app or website, covering account and contact information, addresses, payment methods, order notifications, and marketing preferences​. 
Additional Insights:
  • Customer Interaction: Customers can track their shopper’s progress towards them, which aids in ensuring the prompt delivery of orders​.
  • Data Sale: Instacart states they do not sell customers' personal information to third parties​. 
Instacart’s privacy practices are comprehensive, ensuring that users are well-informed and have a level of control over their personal information while using the service.

How to contact Instacart's privacy department? 

To contact the privacy department of Instacart, you can reach out to Instacart's Global Privacy Team. Here are the contact details:
  • Address: 50 Beale Street, Suite 600, San Francisco, California 94105
  • Email:
  • Phone: 1-888-246-7822
You can use any of these channels to inquire or comment about Instacart's Privacy Policy or their information handling practices.

How to delete your data from Instacart?

According to their privacy policy, you can email Instacart at to make delete requests. PrivacyHawk can also help identify companies that have your personal data and makes it easy to mass delete yourself to reduce your digital footprint and reduce your risk of being targeted by scams, fraud, and identity theft. You can try it for free on the App Store today.
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