Company Overview

Adstra Data gives you unparalleled access to first-party, third-party, and cross-device data. Their patented Activation Engine helps you turn that data into actionable insights and real-time optimizations. So, companies can reach their target audience with greater precision and achieve better results. This will boost their revenue and increase reach.

Adstra Data understands that data is the lifeblood of marketing. Without it, you're flying blind. That's why they've built the most comprehensive data management and activation platform in the industry. Adstradata, headquartered in Princeton, New Jersey, is the only platform that gives you everything you need to turn data into action. That's why it is the choice of leading marketers around the world.

If you want to learn more about how Adstra Data can help you better use your data or anything related to it, click here.

Type Of Data Collected

Like every marketing company, Adstra Data also collects data that it uses to build valuable insights that help companies lead targeted marketing campaigns to boost sales. It collects data from the users based on their activity mainly.

Adstradata collects several types of data, including:

• First-Party Data: This is data that you collect directly from your customers and prospects. It can include information like name, email address, postal address, phone number, purchase history, and the business you work for.

• Third-Party Data: This is data that you purchase from other companies. It can include demographic information, lifestyle information, and psychographic information.

• Cross-Device Data: This is data that you collect across multiple devices. It can include device type, operating system, browser type, IP address, the website pages viewed, and the duration of time spent visiting specific site pages.

What Does Astra Data Do With The Collected Data?

Astra Data uses the collected data to:

• Help better understand customers and prospects;

• Segment audience for more targeted marketing;

• Personalize your marketing messages;

• Measure the effectiveness of marketing campaigns

• Help Clients deliver advertisements and content personalized to their users based

• on personalized interests gathered across multiple Screens.

• Optimize your marketing spend.

The Rights Under CCPA and GDPR

The California Consumer Privacy Act (CCPA) is state law for California residents Whereas, The General Data Protection Regulation (GDPR) is a European Union law. Both give citizens the right to know what personal information is being collected about them, the right to get a copy of the recorded data, the right to get it all deleted, and the right to opt-out of its sale.

Adstra Data is committed to protecting your privacy. The company promises never to sell or rent your personal information to third parties. Adstra Data will never use your personal information for anything other than the specific purpose for which it was collected.

How To Request Deletion Of Private Data?

The Opt-out process is straightforward, and we should give credit where due. Adstradata provides an easy way to opt out of having your data collected by them. You can do so by contacting Adstra at privacy.officer@adstradata.com or Filling out the necessary forms available on their website, but they are present deep within their privacy policy. To make it easy and time-saving, we will add them here.

Request To Not Sell My Personal Information Request

If you want to proceed with a request not to sell any of your information, fill out this form. This will stop the company from selling your data to any third party, even their partnered companies, for marketing purposes.

Request To Delete Access To Your Data

If you want the company not to access your data and delete all the recorded data, fill out this form. This will make Adstra delete all-time recorded data about you.

Reset Your Advertising ID

You can also Unsubscribe or Unlink your device from Adstra Data, and it will unlink your device from any of the data that has been accumulated and assigned to that ID. Just click here to do so. It is to be noted that you need to remove your advertising ID individually from all devices under your use and from all browsers to revoke Adstra access to your personal information entirely.

After Opting Out

Adstra Data will no longer record your data or send you any personalized ads. However, you will still receive ads as per the law, but they will no longer be personalized based on your data. If you have questions about Adstra's data collection or use practices, don't hesitate to contact Adcstra at privacy.officer@adstradata.com.